About Us
At Vrihiraj, we bring premium, authentic rice crafted through sustainable farming and scientific excellence. Our flagship Nandyal Sona (NDLR-7) offers finer grains, superior aroma, and exceptional taste, elevating every meal. We are committed to purity, quality, and delivering the best of Andhra Pradesh’s rich agricultural heritage to your home.
Every grain is approved by experts
Every batch of Vrihiraj rice goes through a strict expert-led evaluation before it reaches your hands. Our panel cooks, tastes, and inspects each sample for aroma, texture, purity, and consistency, accepting only the lots that meet our exact standards. This careful selection ensures that every pack delivers the same natural fragrance, clean grains, and dependable fluffiness you expect in your daily cooking. With Vrihiraj, quality isn’t assumed
Vrihiraj
Nandyal Sona - The Farmer's Choice
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Good Rice Takes Time. We Allow It.
At Vr̥hiraj, rice is never rushed. Our paddy is naturally aged for over 12 months before milling, allowing each grain to develop its full aroma, texture, and taste. Only after proper aging is the husk removed, ensuring every batch meets the highest quality standards.
Raw Rice, Milled the Right Way
Vr̥hiraj Raw Rice is milled without steaming or parboiling, preserving the grain’s natural nutrients and original structure. This traditional method delivers superior taste, texture, and nutrition compared to steam-processed rice.